Profile

Shelproof

Visual Designer

Hello and welcome to the design and concept idea generating gateway of
Award Winning Designer Shelley P.

Shelproof was devised as a platform to describe and embody the creative thinking
process which takes place when bringing projects to life. Drawing from a rich
background of knowledge, skills and media each proposal is able to come together
with a unique identity and pleasing end product to meet the clients requirements. Inspirations for projects can range from visually striking material through to design trends and pop culture.

Feel free to look around and get in contact! Thanks for the visit!

Project you can offer

Social Media Advice

Web Content Design

Design functionality

Idea

  • 50+

    Clients
  • Cyclist
  • 100+

    Projects Done
  • Photographer
  • 200+

    Coffee Cups

SHELPROOF Copyright © 2016 All right reserved

Resume

- Education -

  • UAL: London College of Communication

    BA (Hons), Graphic Design and Media Communication: Typography

    2005 – 2008

  • UAL: Chelsea College of Art and Design

    Diploma in Foundation Studies, Fine Art & Design

    2004 – 2005

- Employment -

  • Self-Employed

    Visual Content Designer

    NOV 15’ – PRESENT

    Working with private clientele to update responsive themed websites. Creating prototyped designs to be adapted to mobile phone interfaces. Producing artwork to fit across a variety of medium (online and print).

  • London Communications Agency

    Lead Designer

    MAY 13’ – NOV 15’

    Responsible for the monthly publication ‘LDN’ which goes out to over 5,000 key London opinion formers; maintaining and developing the Company’s website as well as preparing animations and adverts for various client Presentations and Exhibitions.

  • Self-Employed

    Web Content Designer

    OCT 11’ – MAY 13’

    Liaising with private clientele to create tailored themed Wordpress websites. This involved everything from the initial look of the site through to the customisation with uploaded imagery and text. Additionally, working with the clients to provide tutorials so they were able to customise the sites themselves.

My Key Skills

Illustrator
Photoshop
Indesign
HTML
Final Cut Pro
Premiere
Axure
Wordpress
CSS
Social Media Management

Recognition

  • Best Agency Blog – Sabre Awards

    Lead Designer, LDN "London in Short" in-house magazine

    London, UK

  • Artist of the Year

    Winner, Fine Art Prize

    Brentwood, UK

SHELPROOF Copyright © 2016 All right reserved

Portfolio

Screen Shot 2016-09-07 at 03.22.57

Candy Apple Blue Live

Candy Apple Blue Bruno Mars Medley edited together for a…

Explore
Screen Shot 2016-09-07 at 03.22.57

Candy Apple Blue Bruno Mars Medley edited together for a promotional showreel.

See Live
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LCA interactive

[gallery link="file" ids="1205,1206,1207"] London Communications Agency, LCA “…are an award-winning…

Explore
lca_inter_03

London Communications Agency, LCA “…are an award-winning specialist consultancy focusing on London and London issues. From the Olympic Legacy to health service change, major transport projects to long term regeneration schemes, we are experts in communicating change and shaping opinion.” An interactive map produced in collaboration with a developer to convey the prediction of London’s 73 constituencies of this year’s May 7th elections. 

See Live
glenfid_01

Glenfiddich

Shot at 1000 frames per second on the Phantom HD…

Explore
glenfid_01

Shot at 1000 frames per second on the Phantom HD camera, production of an ident for Glenfiddich. Helped create the right lighting and tailored the shot under the direction of the Director.

See Live
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Ben & Jerry’s Film

The brief was to create a fun and engaging film…

Explore
benandjerrys1

The brief was to create a fun and engaging film charting the history of Ben & Jerry’s Ice Cream from the time the pair met in 1963 to the introduction of their Fair Trade Chocolate Macadamia ice cream in 2009. I was involved in the art working of the frames.

See Live
verge_13

Verge Mag Online

[gallery link="file" ids="1085,1084,1087,1086"] “Verge is the only national free quality…

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verge_13

“Verge is the only national free quality magazine distributed directly to students and young graduates.” Design and branding of the online e-zine vergemag e-zine as well as the online website vergemagazine.co.uk


        
gar_043

Garraway Hotel

[gallery link="file" ids="1083,1082,1081,1080"] “An ideal choice for the business and…

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gar_043

“An ideal choice for the business and leisure visitor, the hotel is managed by descendants of James Garraway, a Scottish planter and businessman who settled in Dominica in the 1800s.” Redesign of the company’s website and social media platforms, including their Twitter and Facebook presence.

See Live
map_05

Miguel Alexander Photography

[gallery link="file" ids="1074,1075,1076"] Design, art direction and branding of miguelalexanderphotography.co.uk

Explore
map_05

Design, art direction and branding of miguelalexanderphotography.co.uk

cab_new_02

Candy Apple Blue

[gallery link="file" ids="1283,1284,1172"] “CANDY APPLE BLUE is a five piece…

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cab_new_02

“CANDY APPLE BLUE is a five piece function band whose styles of music can tailor fit any event from large corporate events to weddings, festivals and private parties.” Total brand re-vamp across photographic imagery to, social media and website. The brief was to capture the fresh energy of the band’s performance whilst still retaining a level of clarity.

See Live
ldn_09

LCA print

[gallery link="file" ids="1233,1234,1211"] London Communications Agency, LCA “…are an award-winning…

Explore
ldn_09

London Communications Agency, LCA “…are an award-winning specialist consultancy focusing on London and London issues. From the Olympic Legacy to health service change, major transport projects to long term regeneration schemes, we are experts in communicating change and shaping opinion.” Infographics and production of monthly newsletter ‘LDN’, a monthly newsletter keeping you on top of the news that matters in London.

info_graph_01

Network Rail

[gallery link="file" ids="1277"] "We run, maintain and develop Britain's rail…

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info_graph_01

“We run, maintain and develop Britain’s rail tracks, signalling, bridges, tunnels, level crossings and many key station.” Promotional infographic showcasing Network Rail’s attributes for client meeting.

Print

Garden Bridge

[gallery link="file" ids="1275,1274,1273"] "The Garden Bridge Trust is a UK…

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Print

“The Garden Bridge Trust is a UK registered charity dedicated to making the Garden Bridge a reality.” Promotional newsletter material of the progress of the Garden Bridge.

Print

Absolutely Chelsea

[gallery link="file" ids="702,703,704"] Zest Media produces luxury lifestyle magazines for…

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Print

Zest Media produces luxury lifestyle magazines for the ultra high net worth residents of London. Featured layout spreads.

Print

Verge Print

[gallery link="file" ids="1089,1090,1091,1092"] Verge is the only national free quality…

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Print

Verge is the only national free quality magazine distributed directly to students and young graduates.” Design and branding of the online e-zine vergemag e-zine as well as the online website vergemagazine.co.uk

See Live
stream_02

Stream UK

[gallery link="file" ids="1095,1096,1097"] Brochures, leaflets and featured display stand from…

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stream_02

Brochures, leaflets and featured display stand from workshop in Monaco designed as part of a fresh look for the company StreamUK.

Print

Pride Magazine

[gallery link="file" ids="1101,1100"] Pride has been the lifestyle bible of…

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Print

Pride has been the lifestyle bible of the woman of colour for nearly two decades. Pride is unique, blending multiculturalism with modern UK living. Pride is the face of black Britain.” Featured layout spreads.

ben_big_01

Ben & Jerrys

[gallery link="file" ids="607,608"] Working with a design-led creative studio I…

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ben_big_01

Working with a design-led creative studio I had the opportunity to work on creating some design and artwork for the company Ben & Jerry’s.

Some of my happy clients

  • 50+

    Clients
  • Cyclist
  • 100+

    Projects Done
  • Photographer
  • 200+

    Coffee Cups

SHELPROOF Copyright © 2016 All right reserved

Contact

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SHELPROOF Copyright © 2016 All right reserved

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